Bucherer Paris Time for Christmas Shopping

This holiday season, the top of the line of Parisian watchmaking boutiques strikes the hearts of watch lovers by unveiling the winner of the Bucherer Watch Award and by organizing, for the first time ever, a “watchmaking month” for all of December.

Open on several floors, all 2 200 m2 of the boulevard des Capucines boutique display multiple brands of watches, such is the audacious gamble that the Swiss company Bucherer launched in 2013. Two years later, and from now on, with twenty-three partner brands, Bucherer has succeeded in landing its admiral vessel right in the heart of Paris. The boutique is impressive not only in size but in a dynamism which is inspiring to its team of workers. Open at the end of 2014, the Audermars Piguet and Breguet display areas were joined a few months later by nine brands representing a large palette of the world’s best in horology – Glashütte Original, Ulysse Nardin, H. Moser & Cie., Bell & Ross, Parmigiani Fleurier, Vulcain, Hamilton, Frédérique Constant, Poiray. Even if the name Bucherer is synonymous with excellent watchmaking, the boutique does not want to limit itself to the microcosm of high watchmaking reserved only to the elite. By addressing all markets, from the collectors to the timepiece amateur and to everyone in between for which their chest beats to the rhythm of new watch pieces, Bucherer is the destination of choice for satisfying one’s heart’s desire. Speaking of which, the client is at the heart of this company’s priorities.



12 boulevard des Capucines, 75009, Paris Phone : 01 70 99 18 88
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For the second consecutive time, the Bucherer Watch Award has been organized. The principal? The public votes for their favorite model among those already chosen by a jury of professional experts. A manifestation very much appreciated by the clients and fans of watchmaking. And it’s Frédérique Constant with the Horological SmartWatch who won the 2015 edition (see opposite photo).

Another big moment for this holiday season: the organization of a watchmaking month taking place in this Parisian boutique. A unique event, this is an opportunity to learn about in an exclusive manner the history, the realm, the know-how, and the expertise of these exceptional brands. If event planning is one of the forces of Bucherer, personalized service is the company’s trademark. In order to succeed just steps away from the world-renowned Place Vendôme, the quest for excellence depends on the recruitment of a qualified staff to pamper the clientele. Available without being overbearing, the Bucherer service is appreciated by all. You can casually walk from one display to another with the feeling that courtesy and a sense of hospitality are second nature here. So, for the holidays, come celebrate in the Bucherer spirit by trying on the numerous tempting models synonymous with enchantment.

Les animations du

Les animations du "Mois Horloger" Bucherer

  • Exhibition of pieces by Ulysse Nardin, Baume & Mercier, Breguet, Mido, and Rado. and the demonstration of the connected watch Horological SmartWatch by Frédérique Constant.
  • Engraving demonstrations by an artisan of Jaeger-Lecoultre from 10:00am to noon and from 1:30pm to 7:pm.
  • Exhibitions of historical feminine pieces by Audemars Piguet and the Bugatti Super Sport Parmigiani Fleurier watch.
  • Watchmaking demonstration given by the head of Vulcain workshops from 10:30am to 1:00pm and from 2:30pm to 7:00pm.
  • Presentation of the constant escapement mechanism and the new GP 1966 Girard-Perregaux watch from noon to 6:00pm
  • Sampling of the German Christmas specialties of Glashütte Original
  • Souvenir photos in the costumes of a watchmaker with the Carl F. Bucherer photo session.
By Vincent Daveau - Published the

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