The Salon Couture, which has reopened in Azzaro’s legendary store on rue du Faubourg-Saint-Honoré, is a great opportunity to explore Loris Azzaro’s designer spirit. After passing through the ground floor, which serves as a sort of antechamber to the label’s world, with its display of bags and accessories, a staircase lined with beveled mirrors leads to the Salon Couture, next to the alteration studios. Here, surrounded by large mirrors, you’re invited to try on Azzaro’s dresses and outfits in a contemporary white-and-beige setting offset with black detailing. Couture designs of creative directors Arnaud Maillard and Alvaro Castejon are available by appointment only. Since 2013, this duo has added a distinctly modern touch to the label’s designs that draw on the very essence of Azzaro.
